by Shalimar Albanese Pavao | Aug 8, 2022 | Branding, General Marketing, Real estate marketing
Marketing is and has always been important for businesses. This is especially true for the real estate and mortgage industries. It is an important strategy that many real estate agents and mortgage brokers often overlook when dealing with the ins and outs of their...
by Shalimar Albanese Pavao | Jun 29, 2022 | General Marketing, Twitter
Did you know that Twitter now offers a Professional Profiles option that you can opt into directly from their account settings? Seeking to better support businesses, Twitter has introduced its next stage with its new Professional Profiles option. Up until now, users...
by Shalimar Albanese Pavao | Jun 24, 2022 | Branding, General Marketing, Small business marketing
Marketing is about finding your ideal customer and sharing your message: How you’ll make their lives better. You need to research and identify your target market, decide how your business will stand out, and develop a plan. Small businesses often have tight...
by Shalimar Albanese Pavao | Jun 20, 2022 | General Marketing, Mortgage broker marketing, Social media
Social media has revolutionized the way that people communicate with one another. In the past, if you wanted to reach a large audience, you would need to invest in costly newspaper ads, postcards, or television spots. Now, platforms like Facebook and Instagram have...
by Shalimar Albanese Pavao | Oct 29, 2021 | Branding, Engagement, Real estate marketing, Social media
Our agency has seen its fair share of real estate agents on TikTok who are leveraging the popular social media app to land new clients. The best part is that it’s working. Last month, we shared an introductory blog to help professionals in the real estate industry...
