by Shalimar Albanese Pavao | Mar 28, 2023 | Branding, General Marketing, Real estate marketing, Social media, Tools & tech
While you’ve probably heard of YouTube, you may not be familiar with “YouTube Shorts,” which are relatively new. Don’t worry if you feel out of the loop: We are here to update you on these incredible short-form videos, share their importance, and how they can...
by Shalimar Albanese Pavao | Mar 23, 2023 | Branding, General Marketing, Real estate marketing, Social media, Tools & tech
It’s no secret that real estate agents benefit from using social media to build their brands, create an online presence, and gather leads. But what good is it to post content if no one interacts with your posts? If you struggle with audience engagement on social...
by Shalimar Albanese Pavao | Jan 22, 2023 | Branding, General Marketing, Real estate marketing, Social media, Tools & tech
With 82% of the U.S. population on social media, real estate agents flock to various social platforms to engage their audience, build their reputation, and garner leads. If you are wondering how to approach social media marketing, we can help point you in the right...
by Shalimar Albanese Pavao | Dec 23, 2022 | Ad strategies, Engagement, General Marketing, Social media
With 2023 right around the corner, many real estate professionals wonder how they can make the upcoming year their best. Due to the ever-changing housing market, determining your new year real estate marketing plan is essential. As we head into a new year with new...
by Shalimar Albanese Pavao | Dec 12, 2022 | Ad strategies, Engagement, General Marketing, Social media
Representing yourself well across all social media platforms is crucial for your business – that’s why you, as a professional, must be careful when it’s time to name your YouTube channel. Before we dive deeper into YouTube handles and custom URLs, here are a few...
by Shalimar Albanese Pavao | Oct 3, 2022 | Engagement, General Marketing, Social media
Regardless of the industry, you work in, a LinkedIn company page has become an essential tool for communicating your brand’s message and connecting with prospects. While it’s a platform specifically for people to do business, gaining followers can be challenging,...
