by Shalimar Albanese Pavao | Dec 12, 2022 | Ad strategies, Engagement, General Marketing, Social media
Representing yourself well across all social media platforms is crucial for your business – that’s why you, as a professional, must be careful when it’s time to name your YouTube channel. Before we dive deeper into YouTube handles and custom URLs, here are a few...
by Shalimar Albanese Pavao | Oct 27, 2022 | General Marketing
A total of 6.12 million homes were sold in the United States in 2021. Understandably, as a realtor, you greatly desire to be an integral part of that number! But your real estate marketing strategies must stand out above the competition to snag a good piece of the...
by Shalimar Albanese Pavao | Oct 3, 2022 | Engagement, General Marketing, Social media
Regardless of the industry, you work in, a LinkedIn company page has become an essential tool for communicating your brand’s message and connecting with prospects. While it’s a platform specifically for people to do business, gaining followers can be challenging,...
by Shalimar Albanese Pavao | Aug 25, 2022 | General Marketing
In an earlier blog, we told you about the coming rollout of Meta’s change from the Classic Facebook Business page to the New Pages experience. Hopefully, you took some time to prepare for it because the change is here, and it is happening now! And, if your Classic...
by Shalimar Albanese Pavao | Aug 8, 2022 | Branding, General Marketing, Real estate marketing
Marketing is and has always been important for businesses. This is especially true for the real estate and mortgage industries. It is an important strategy that many real estate agents and mortgage brokers often overlook when dealing with the ins and outs of their...
by Shalimar Albanese Pavao | Jun 29, 2022 | General Marketing, Twitter
Did you know that Twitter now offers a Professional Profiles option that you can opt into directly from their account settings? Seeking to better support businesses, Twitter has introduced its next stage with its new Professional Profiles option. Up until now, users...
